Becoming a Marketing Machine--What It Takes to Promote Your Book

It's hard for writers to hear this:  writing your book isn't your only job in becoming an author.    

Once you've completed your manuscript, put it through revision, secured an agent or not, and sold it to a publisher, maybe you think you can relax back and let everyone else handle the nasty details of getting it into readers' hands.  When I began publishing in the eighties, that was the case.  But it's not true anymore.  Now writers need to learn all about marketing and promotion.  It's part of being an author.

Read more »